Pakistan Alliance for Nicotine and Tobacco Harm Reduction (PANTHR)

What's wrong with FCTC COP?

What's wrong with FCTC COP?Here is a brief list of what we think needs to change. What do you think? Let us know in the comments. Visit the links at the end to explore these issues in more detail. See our Glossary for short explanations of the acronyms. Read More...

Media and THR

May 10-16, 2021. This weekly analysis provides an overview of the major tobacco harm reduction (THR) issues that grabbed space in the mainstream international and national print and electronic media during the period between May 10-16, 2021. Read More

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اے آر آئی نے 'پاکستان میں تمباکونوشی کا خاتمہ ممکن ہے' کے عنوان سے ایک پوسٹر تیار کیا ہے۔ یہ پوسٹر پاکستان میں تمباکونوشوں کی تعداد، تمباکونوشی کے مالی و جانی نقصانات، تمباکونوشی کے خاتمے کے جدید تصور اور ملک سے تمباکونوشی کا خاتمہ کرنے کےلئے چار نکات پر مبنی لائحہ عمل جاننے کے بارے میں رہنمائی فراہم کرتا ہے۔-


Newsletter May 2022

Alternative Research Initiative (ARI) and its member organizations on the World No Tobacco Day (WNTD) asked the government to provide affordable cessation services and make Tobacco Harm Reduction (THR) part of the national tobacco control policy to make Pakistan smoke free. Read More...

Newsletter May 2022

اردو نیوز لیٹر

اردو نیوز لیٹر (اپریل 2022)

تمباکو سے پاک پاکستان کا حصول ممکن ہے اس کےلیے ضروری ہے کہ تمباکونوشی سے بچاؤ کی سہولیات کی آسانی کے ساتھ سستے داموں فراہمی یقینی بنائی جائے اور تمباکونوشوں کو سنا جائے کہ انہیں سگریٹ نوشی ترک کرنے کےلئے کس قسم کی مدد درکار ہے۔ کم نقصان دہ تمباکونوشی کو انسداد تمباکونوشی کی قومی پالیسی کا حصہ بنایا جائے اور ٹی ایچ آر مصنوعات کی قانون سازی کی جائے۔   ...مزید پڑھیں


Pakistan is a country with heavy use of tobacco. With more than 24 million tobacco users1, the country is also one of the top ten raw tobacco producers in the world2.

Despite successes in the tobacco control efforts, Pakistan continues to witness a constant increase in the number of tobacco users. After almost two decades of tobacco control efforts, Pakistan has reached a stage where it needs to find innovative approaches to help smokers quit smoking. Critically smokers need to be at the center of innovative approaches, helping them to achieve the ultimate goal of quitting smoking.

Pakistan Alliance for Nicotine and Tobacco Harm Reduction (PANTHR), a project of Alternative Research Initiative (ARI), is an initiative aimed at promoting innovative solutions for smoking cessation. While remaining committed to and supporting tobacco control efforts in Pakistan, especially Article 14 of FCTC, the alliance serves as a platform for advocating and promoting all innovative solutions for ending smoking whether counselling, NRTs, or harm reduction.

Further, the alliance serves as repository of research and scientific work and initiatives on safe nicotine delivery systems and harm reduction for tobacco control. PANTHR works with the policy makers, partners, and smokers in making Pakistan smoke free.

1 Shaheen, K., Oyebode, O. & Masud, H. Experiences of young smokers in quitting smoking in twin cities of Pakistan: a phenomenological study. BMC Public Health 18, 466 (2018).
2 Iqbal, A. Muhammad and Sabir, Muhammad, Role of tobacco in Pakistan's economy: an untold story. Social Policy and Development Centre. 2018

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